Soda 2025 is a strategic initiative launched by the American Beverage Affiliation (ABA) in 2014. Its main goal is to scale back the beverage business’s environmental influence by selling sustainable practices and accountable consumption habits.
The initiative focuses on three key areas: lowering water utilization, chopping greenhouse gasoline emissions, and rising recycling charges. By setting bold objectives and collaborating with stakeholders throughout the provision chain, Soda 2025 goals to drive significant change inside the beverage business.