Starbucks introduced a serious initiative to freeze costs on its hottest drinks via 2025. This transfer is a part of the corporate’s broader technique to grow to be extra inexpensive and accessible to prospects.
The worth freeze will apply to a variety of Starbucks’ hottest drinks, together with espresso, tea, and espresso drinks. It’s going to additionally embody some meals objects, comparable to pastries and sandwiches. Starbucks estimates that the worth freeze will save prospects a mean of $0.50 per transaction.
